The timeline was too short. The team had many interruptions in the timeline and frustrations ran high. I suspect they received a very real 'business world' experience. Acquisition research has a longer duration and is much harder than brand or product research. The team deserves extra marks for sticking to a difficult project.

Great work on this project

I was pleased with the overall experience. The project was finished promptly on time, and I was happy with the progress made throughout the course of the term.

Out of over 150 plus students in various groups we worked with this year. this group gave some of the best competitive intelligence insights on our various platforms. These insights were actionable, SM Platform specific, Budget specific and analyzed a range of SWOT analysis factors that will no doubt give us a clear roadmap for great improvements over our next fiscal year. My thanks to the fine students April, Abbey, Erica and Melissa for each of them contributing with what we considered fresh analysis on point research. They were all fantastic and so was the outcome. Also, thank you to professor Hemant Sangwan for doing such a fine job in facilitating the education of our future generation.

Excellent work and support from the team and the professor! Many thanks!

Keith Connell was a pleasure to work with. Professional, organized, passionate and responsive.

Great correspondence with the students and instructor. Very seamless onboarding as well! Deliverables were definitely met 🤗 Highly recommend!