Marketing Research
Timeline
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January 20, 2025Experience start
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April 5, 2025Experience end
Experience scope
Categories
Customer segmentation Communications Market research Marketing strategySkills
sales & marketing marketing strategy data analysis researchAre you looking for support with the marketing needs for your business or non-profit? We may be able to assist!
For Winter 2025, we have third and fourth-year marketing students, who will work in teams work to tackle your company's marketing needs.
Please note: Your acceptance in this project does not guarantee that a team will select your organization. We will be contacting each organization to ensure that the scope of the project fits the requirements of this class.
Learners
You can expect your team of students to produce a written marketing research report, as well as a high level virtual presentation of the key findings.
Project timeline
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January 20, 2025Experience start
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April 5, 2025Experience end
Project Examples
Requirements
Based on your company interests and problem presentation, the team will explore an agreed upon marketing project. Projects involve identifying a management/marketing research problem and then:
- Developing a research strategy through marketing research concepts
- Collecting qualitative and quantitative data to analyze and interpret for the CP
- Proposing recommendations to solve the marketing problem
- Creating a sound marketing research report to help solve the problem
The exact project scope and topic will depend based on your company's needs and your competitive landscape.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Timeline
-
January 20, 2025Experience start
-
April 5, 2025Experience end